Intellectual Capital in a Global Business Landscape: Unlocking Strategic Opportunities and Driving Growth (Contributions to Management Science)
Affaires et économie, Loi et justice
Audio avec voix de synthèse, Braille automatisé
Résumé
In today&’s dynamic global marketplace, intangible assets and Intellectual Capital have become pivotal in determining corporate value and driving strategic success. To remain competitive and innovative, business leaders must not only protect but also effectively leverage intellectual capital. This insightful… book explores the transformative power of intellectual capital in shaping business success and societal progress. Combining theoretical insights with practical strategies, it offers readers a comprehensive guide to understanding, building, and sustaining intellectual capital. Through real-world examples and in-depth case studies, the authors demonstrate how organisations can harness intellectual capital to foster innovation, create lasting value, and adapt to the rapidly evolving business landscape. An essential resource for business leaders, strategists, and academics, this book provides the tools and knowledge necessary to thrive in today&’s knowledge-driven economy, while contributing to a better, more sustainable society.