No logo: taking aim at the brand bullies
Affaires et économie, Économie, Ouvrages documentaires canadiens, Auteurs canadiens (documentaires)
Audio avec voix humaine, Braille automatisé
Résumé
As big companies such as McDonald's, Nike and Wal-mart keep getting bigger, consumers are becoming more wary of their attempts to force ready-to-wear lifestyles upon us. Klein discusses the growth of the corporate logo, and the resistance to the attempts… of the big companies to move into every aspect of our lives. 2000.